Who do you want to be when you grow up?
Have you ever been asked that question?
Not what you want to do, but who do you want to be when you grow up? Some of us still don’t know what we want to do or what kind of business we want, nevermind a deeper question like who do we want to be.
We mostly think about our purpose in life as what do we want to do, but I would love to invite you to think about life and business as who do you want to be.
We’re going to change our beings inside of us, how we look at the world, how we look at everything, it will change every single day. Then somebody comes along and throws a question at you that totally flips your mind.
Let’s not think about what you want to do but who you want to be, what is your purpose for waking up in the morning. This has nothing to do with business, but is a personal thing. Your brand story should include this too. Why do you wake up in the morning, what drives you to keep going, to keep...